The Board of Control for Cricket in India has rejected a request of the production company of the film “Sachin: A Billion Dreams” for an exemption for the purchase of video footage of Sachin Tendulkar’s batting and other significant visuals from his iconic career.
However, the Indian cricket board has agreed to provide Tendulkar’s famous three minutes and 50 seconds retirement speech on the last day of his over two-decade career at Wankhede Stadium on the free of charge to the production company.
The biography is scheduled to be released on 26 May 2017. The board has the copyright on all matches, who conducted by under their banner and if anyone needs to use it for commercial purposes then they have to buy them. Due to which, the filmmakers of the 'M.S. Dhoni: The Untold Story' paid around Rs 1 crore to the Indian cricket board for MS Dhoni's footage.
And it is also learned that even former Indian captain Sourav Ganguly had paid to procure some footage from the BCCI.
In fact, the rate card is available to the BCCI when it comes to providing the video, and then price depends on the matches and their significance while the footage is charged on ‘per seconds basis’.
Speaking to The Indian Express, a top BCCI official said, “The BCCI has a policy in place. The board didn’t give concession to Dhoni for his biopic then how can board change its rules for Tendulkar’s biopic. After all, it’s a commercial movie, which is going to be shown in theaters. Already the trailer that they released has got more than a million hits. The board’s stance was also informed to the Committee of Administrators.”
Ravi Bhagchandka, the producer and founder of “Sachin: A Billion Dreams”, stated that the negotiation with the BCCI is still on. He further added, “We are working with BCCI and have requested them that ‘Sachin: A Billion Dreams’ is a non-fiction biographical film that is being released theatrically and therefore considers revision of rates for the footage with the introduction of a new genre.”
The company has been engaging with various cricketing associations all over the world including the BCCI. Bhagchandka further said that they have already purchased the rights from Cricket South Africa, Cricket Australia, and the ICC. With regards to the BCCI, they are trying to get a significant amount of footage of matches, where Tendulkar hit important milestones in his iconic career were identified.
The producer concluded, “The BCCI by-laws have two categories for the fiction genre and documentary genre with differential rates for footage. The fiction genre usually requires a limited amount of footage since most of the characters in the life of the cricketer are played by actors. The documentary genre as defined by BCCI cannot be released theatrically. Presently, the by-laws do not have a provision for a genre of a film which is a non-fiction biographical drama being released theatrically."